Xbox aim to wring more cash out of the games they've not cast into oblivion by launching new licensing arm and handing Minecraft to ex-Meta monetisation lead
Xbox, currently in the midst of multi-round mass layoffs as part of a plan to let a final total of 3200 people go, have announced a new arm of their business which is firmly aimed at milking more cash out of its blockbuster game series via licensing deals. That likely means more stuff along the lines of the recent mone...
Xbox, currently in the midst of multi-round mass layoffs as part of a plan to let a final total of 3200 people go, have announced a new arm of their business which is firmly aimed at milking more cash out of its blockbuster game series via licensing deals. That likely means more stuff along the lines of the recent money-making Minecraft movie and Fallout TV show, though apparently not money-making enough to convince them their game-making business didn't need slashing to the bone. Meanwhile, Minecraft developers Mojang have a new boss who previously spent a decade working on Facebook at Meta.
Original reporting appears on the publisher’s site.
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