Home News Microsoft CEO says Xbox needs to be more sustainable: "We've not been monetizing that entertainment"
gaming Jun 14, 2026 · 👁 13 views · Syndicated from PCGamesN

Microsoft CEO says Xbox needs to be more sustainable: "We've not been monetizing that entertainment"

As newly arrived Xbox CEO Asha Sharma promises a 100-day "reset," Microsoft boss Satya Nadella says the company's biggest challenge is finding ways to make both its games and hardware more "economically sustainable." In a new interview with Hard Fork, CEO Nadella calls on Xbox to find ways to monetize its products, as...

As newly arrived Xbox CEO Asha Sharma promises a 100-day "reset," Microsoft boss Satya Nadella says the company's biggest challenge is finding ways to make both its games and hardware more "economically sustainable." In a new interview with Hard Fork, CEO Nadella calls on Xbox to find ways to monetize its products, as elements like cloud computing and AI push prices upwards, although he wants to "stay true to what we've always done."

Read full story at PCGamesN →

Original reporting appears on the publisher’s site.

Open original article →
Related Articles
gaming

Planet Coaster and Jurassic World developer Frontier partners with Disney for a new video game

gaming

How Long Does It Take To 100 Percent Complete The Blood Of Dawnwalker

gaming

Wizards Apologizes For Zeta Set "Disaster" As It Opens Investigation